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SmartCash PSB Unveils Strategic Partnership with Baxi to Expand Access to Financial Services

by TheNewsStar
January 8, 2024
in News
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Smartcash Payment Service Bank, a subsidiary of Airtel Nigeria, has announced its strategic partnership with Baxi, one of the largest independent non-bank SME-focused electronic payment networks in Nigeria. The partnership will focus on increasing wallet and account creation for SmartCash.

The new collaboration between the two visionary companies aims to leverage Baxi’s extensive agent network to provide convenient and accessible financial services to communities across Nigeria. 

While Smartcash, one of the fastest growing PSBs in the country, is powered by the solid infrastructure of Airtel, Baxi brings into the relationship a versatile omni-channel platform that facilitates digital payments through mobile, in-store locations, online platforms, wallets, and B2B channels, utilizing POS, Mpos, and a mobile app. 

Speaking on the launch, Chief Operating Officer, Smartcash PSB, Isack Nchunda, described the partnership as another opportunity for the organization to drive financial inclusion in alignment with the company’s vision.

“Since inception, we have seen Smartcash achieve a great feat in helping to promote financial inclusion and education through collaborations with groups. We are, therefore, excited to collaborate with Baxi to expand access to financial services for more Nigerians. This partnership aligns with our commitment to catering to the diverse needs of our users,” he said.

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Als commenting on the partnership, Managing Director, Baxi, Degbola Abudu, hailed the possibilities that Baxi and Smartcash would offer customers as they work together. “We believe in the transformative power of collaboration and this partnership with Smartcash is a show of our commitment to driving financial inclusion in Nigeria. Together, we aim to empower individuals and businesses by making financial services readily available to everyone, everywhere,” she said.

According to Smartcash, the partnership extends to various financial services, including airtime recharge, cash deposit and withdrawal across a vast network of over 300,000 Baxi agents nationwide and it seeks to streamline financial transactions, particularly in remote areas where traditional banking services are limited. reinforcing the mutually beneficial nature of this partnership.

Incentives have been incorporated into the partnership to encourage and reward Baxi agents for their participation, ultimately contributing to the growth of both organizations. 

Smartcash and Baxi are confident that the synergies created through this partnership will significantly contribute to the advancement of financial inclusion in Nigeria.

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