The residents of Ibadan, have applauded SuperTV,
Nigeria’s foremost video streaming company, for its consumer activation scheduled
to take place in all parts of the country. The residents commended SuperTV for
ensuring that Ibadan is one of the cities in Nigeria chosen to participate in
the all-entertaining consumer activation.
Currently, SuperTV is engaged
in a strategic reach-out to their consumers and prospective customers in major
cities in Nigeria, including: Abeokuta, Lagos, Ibadan, Benin, Onitsha, Enugu,
Aba, Port Harcourt and Uyo. Others cities are Abuja, Kaduna and Kano. The
campaign which started in Abeokuta last week trails to Ibadan, as the train
gets set for a major town storming of the commercial city of Lagos.
In Abeokuta, the train
visited major places such as Lafenwa market, Oke-Ilewo, Panseke, Omida, and
Sapon. Other places include: Kemta housing estate, Lantoro hospital road, and
Ijaiye to share the SuperTV experience. Whereas in Ibadan, the largest city in
Africa, the SuperTV team visited Shoprite-Dugbe, passed through Mobil,
Challenge, Orita Challenge, and New Garage. Residents of Ibadan were full of
praises for SuperTV. “I am greatly impressed by the SuperTV show in Ibadan. I
am happy that they included Ibadan in this tour where they are educating people
about their products and services,” said Segun Oluwafemi, a Lotto Manager, in
Mobil area of Ibadan. “If they did not come, how would we know that there is a
company that offers Zero Data services to watch a movie. In fact, they offered
me free airtime to watch a movie on their platform. It is very exciting. Right
now, I have downloaded the App and subscribed to one of their bouquets, because
they have many, and now I am already watching a Yoruba movie on my phone.”
The colourful attires and dance steps from the SuperTV team was
what attracted Ozoemena Okon, a Phone Accessory Dealer in Mobil Link Road,
Ibadan, to download the App and subscribe to a bouquet. “I was impressed by
their colourful dressing and acrobatic dancing. I stood for a while watching
them, before I went to meet them to know what they are doing – maybe I will
benefit from it. After explaining to me, they gave me free airtime to watch a
movie on the SuperTV App. I found it
very interesting and hence I downloaded the App and subscribed. To know that,
with as little as 200-naira airtime I could watch a movie of my choice, was
quite attractive to me. I have already started enjoying movies on my phone,”
Okon concluded.
Different strokes for different folks! Ozoemena went to meet
SuperTV team at the spot where they were dancing, but in the case of Chikwendu Uchenna,
a Caterer at a restaurant situated at the Challenge Park, Ibadan, the team went
to her. “They approached me at the restaurant where I was doing my work. They
explained SuperTV services to me. It was quite interesting, especially the part
that talks about watching movie with airtime; and also, the part that talks
about 200-naira. So, if I have 200-nira airtime, and I feel like relaxing to
watch a movie, I can do that. I did not waste time to download the App and
subscribe to a bouquet. I discovered that they have many options, but I chose
the one that would allow me to watch Africa magic. Honestly, I think that SuperTV
should create more awareness about their products and services to win more
Nigerians. This is really good.”
Earlier in Abeokuta, most of the participants who benefited from
the reward applauded SuperTV for bringing the campaign to Abeokuta. Adam’s Temitope, a
student of the School of Nursing, Abeokuta, said that she appreciated the fact
that one does not need data to enjoy SuperTV offerings. She exclaimed, “It’s
good ooh! When I heard about downloading the App and subscribing to watch
movies, my heart sank. I was thinking within myself that where will I get data
to watch movies on the SuperTV platform. But to know that I can access the
SuperTV program with airtime was something new to me. I really like this idea
of watching movies with airtime. That is good.”
‘Mummy Boys’, as she was known in the Fabrics Sellers’
section of Kuto market said that with the idea of streaming SuperTV movies with
airtime, and not necessarily with data, means she would now have more relaxed
moments to watch her choice movies. “I am always busy during the day in the
market, but now I am happy that after the day’s stress I can watch TV on my bed
before sleeping.”
The SuperTV nationwide campaign is aimed at appreciating Nigerians
for their support since the inception of the company. It is also designed to
reward consumers for their patronage of the incredible SuperTV packages; and to
give prospective customers an opportunity to subscribe to the exciting and
entertaining SuperTV programmes. The market activation will encourage new
consumers to download the SuperTV App and subscribe to the zero data platform.
SuperTV offers Nigerians a hard-to-beat value-add propositions
– Affordability & Convenience. Given the prevailing economic challenges in
the country, SuperTV offers affordable subscription packages that allows subscribers
several options to choose from depending on their purchasing power, and they can
choose daily, weekly or monthly subscriptions; this makes SuperTV an inclusive
brand that is offering great entertainment to everyone. This access to
affordable entertainment through SuperTV’s unique streaming technology
allows subscribers to watch Live TV and various movies and series on the go
without using their data, ensuring a Zero data streaming.
Ijeoma Onah, the Acting CEO, SuperTV, said that the high
cost of data remains a huge impediment to the growth of streaming business and
SuperTV’s unique offering of zero data for streaming has adequately
addressed the high data concerns that Nigerians have faced over time. “From
Day One, SuperTV emerged with a powerful hard-to-beat market entry strategy,
based on a “ZERO DATA” proposition; and partners with Nigeria’s largest telecom
Network, MTN – to ensure access to her products and services everywhere you go,
with the MTN wide network coverage. With SuperTV, subscribers enjoy great
entertainment on a zero data platform, once subscription has been made with
available airtime. Various bouquets are available on SuperTV – VOD bouquets –
Premium Plan, Basic Plan, Live TV, and Kiddies bouquets.
To subscribe to the SuperTV bouquets using a short
code is easy:
To subscribe to the Try-Out Bouquet which enables you
to try out everything on the platform for a one-day validity, text STD to
33150. This will only cost N200-naira airtime. If you are lucky to be at the
experiential activation, you will get to enjoy a free airtime to enable you
subscribe.
Other bouquets available are the Premium plan, Basic
plan and Live TV with validity that covers Daily, Weekly, and Monthly
subscriptions. There are many more bouquets to match every segment of the
society including Kiddies Zone with fantastic Daily, Weekly, and Monthly
offerings. Reports indicate that kids are loving it big with SuperTV
entertainment. They applaud the varieties offered in their bouquet. To learn
more about the various bouquets and subscriptions visit www.supertv.ng
